Books
Business unusual: championing corporate social responsibility
Publication Year: 2015
Author(s): Rajendra K Pachauri
Abstract:
Yes, we should make our development sustainable. Yes, we must consume less, produce more, waste nothing. But why would any profit-making enterprise consider investing in social welfare when its revenue targets are racing away and its competition is catching up? What makes a corporate look beyond 'shareholders' and connect with 'stakeholders'? What drives the champions of corporate social responsibility? 'Business unusual' has the answers.
Publisher/Organisation: The Energy and Resources Institute (TERI)
Rights: TERI